What Buddy Can Do
Bakery Buddy is bakery order management software built for independent cake and dessert makers. Orders, payments, recipes, automations, email, your website — Buddy connects every part of your bakery so nothing falls through the cracks.
Meet Buddy.
Not a bolt-on chatbot. Buddy is woven through the whole app — and every answer is grounded in your bakery's own real numbers, not generic advice.
Open the app to a plain-language rundown: today's pickups, your revenue trend, what's low on stock, and who still owes you.
Buddy compares every quote to your past orders of the same event type — and tells you when you're leaving money on the table.
Buddy flags nut, dairy, and gluten mentions and catches contradictions in your order notes before they become a problem.
Buddy predicts which balances are likely to go late, so you can nudge early instead of chasing later.
Deposit reminders, ready-for-pickup texts, thank-yous — written in your voice and ready to send.
Any question about your bakery's business, answered from your own data — not generic advice off the internet.
AND THE FULL TOOLKIT UNDERNEATH — ALL SHIPPED, ALL REAL
Orders — first DM to final payment
The heart of the product. Every custom order tracked end to end. Features marked AI are handled by Buddy.
Paste a customer's messy message — Buddy pulls out the name, contact, dates, and line items, then matches it to an existing customer.
Inquiry → quote → confirmed → deposit → in progress → ready → done. Flavor, filling, design links, and guest count all in one place.
Email professional invoices, charge a saved card, or share a Stripe Pay-Now link. Customers get a public status page from the emailed link.
Deposits and balances tracked as labeled installments with due dates and automatic reminders.
A self-serve inquiry form hosted at your own link — customers request quotes without ever making an account.
Customers who come back
A real CRM built for a bakery — full history, tags, and AI nudges that keep your best clients ordering.
Occasion and VIP tags, notes, and complete order history for every client — nothing lost in your DMs.
Buddy maps your columns and catches duplicates, so your old customer list comes over clean.
Buddy surfaces customers who've gone quiet and hands you a personalized line to win them back.
Your kitchen, costed
Know what you have and what it's worth — so you never run dry mid-drop or underprice a recipe again.
Track cost-per-unit and reorder thresholds. Low stock surfaces on your dashboard before drop day, not after.
Build recipes from your inventory, set a target margin, and Buddy gives you a suggested price you can quote with confidence.
Automations that do the follow-up
The busywork that keeps a bakery running — review requests, reminders, rebooking — drafted by Buddy and sent on your say-so.
Hi Emma! So glad the birthday cake was a hit 🎂 If you have a moment, a quick review means the world to a small studio like ours…
Buddy drafts your review requests, pickup reminders, deposit and balance nudges — off real orders, right on time.
Every draft lands in one place. Edit the wording, then approve — or set it hands-free within your own daytime send window.
Describe the follow-up you want and Buddy sets up the automation for you. No rules engine to learn.
Email marketing in a sentence
Not a template builder. Describe the campaign you want and Buddy writes it and finds the audience — every word yours to edit before you send.
Type a sentence — “invite lapsed customers to the fall class” — and get subject-line variants and a full body, all editable before send.
Buddy turns “regulars who haven't ordered since spring” into a real recipient list, excluding anyone who unsubscribed.
See what landed. Schedule sends for your local daytime window, with optional reminder follow-ups for class seats.
Your own website, hosted
A real bakery website on your own domain — not a page builder to babysit. Import your current site in a click and take orders from it.
Custom cakes & desserts, made to order
Start an orderA polished 4-page bakery website — Home, Gallery, About, Order — hosted for you, with a public order form built in.
Paste your existing website URL and Buddy pulls in your copy, photos, logo, colors, and fonts to get you live fast.
Run it on your own custom domain with no “powered by” footer on the Baker plan — it looks like you, because it is.
Money, minus the dread
Buddy does the data entry — mileage, receipts, billing — so you finally see the whole picture clearly.
Log business miles at the IRS rate. Buddy tallies the deduction so tax time isn't a scramble.
Categorized expenses with receipt attachments — your spending, sorted.
Every client's billing history and outstanding balance in one file.
Revenue vs. expenses and a breakdown by category — see whether the month actually made money.
Social, organized
Plan your content, watch what lands, and give customers one branded link to everything.
Map your posts on a calendar — draft, scheduled, posted — so your content pipeline isn't living in your head.
Follower and engagement trends charted over time from quick per-platform check-ins.
Build a link-in-bio page in your colors with click tracking — one link that points customers everywhere they need to go.
Plus
The little things that make the whole day smoother.
Suppliers, contacts, and reorder points — plus Smart Lookup that auto-fills a vendor's details from just their name.
Every deadline, delivery, and pickup visible at a glance.
The things you can't afford to miss, surfaced when they matter.
Find any order, customer, or recipe in one keystroke.
Built for a real bakery team
Secure enough for your data, flexible enough for your crew.
Every bakery's data is fully isolated at the database level. Your numbers are yours alone.
Team accounts with per-area access — orders, customers, financials, recipes, settings. Coming soon for teams, on the Bakery plan.
Quick, secure PIN sign-in for shared in-store devices on the counter. Coming soon for teams, on the Bakery plan.
A closer look
Ask Buddy
Plain-English questions answered from your own business data.
Voice Counter Mode
Say the order out loud; Buddy prices it from your menu.
Customer replies
Buddy emails the open questions and applies the answers.
Automations
Review requests and reminders, drafted for you to approve.
Email campaigns
Describe a campaign in a sentence and Buddy writes it.
Your own website
A hosted site on your custom domain, with an order form.
How to price a cake
The four-number method, a calculator, and what Buddy costs for you.
Ready to let Buddy handle it?
Join the waitlist and be first in when we open doors.
Start Baking Smarter